As Shoppers Go Digital Amid the Pandemic, Here’s How Neiman Marcus Is Adapting Its Services

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Neiman Marcus is expanding its roster of online services as the coronavirus pandemic continues to change the way shoppers engage with retailers.

The luxury department store announced today the launch of a digital hub dubbed Your Neiman’s, where customers can secure personal appointments in stores, set up curbside pickup, learn about trends and designers during virtual events or engage via video with the chain’s stylists.

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“The world is changing, and we’re all adjusting our habits to accommodate the new normal,” president and chief customer officer David Goubert said in a statement. “The comfort and safety of our customers and associates are our utmost priority. We’ve introduced innovative ways to be here for them, now in more ways than ever.”

As state and local governments loosen lockdown restrictions on nonessential businesses, Neiman Marcus is gradually reopening its locations across the

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